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Publication

Editor:                                       
Brittany Michelle 

BrittanyMichelle@evenrights.com 

Publicist:

Kellie O' Brien

NaNa Love                 

Updated: Dec 12, 2021

Edited by: Tiffany Spriggs


For the consistent and tunnel visionary's specifically, explains Impala Beats strictly. Her ambition stems from pure love for her craft as a music producer. She and her creative director, Vicki, make an extreme powerhouse for building Impala's brand as a whole—selling beats through her beat store www.impalabeats.com.

Her ambition, mixed with her consistency, has not only brought her a financial reward but notoriety with a strong awareness of her being a high-quality music producer. We asked Impala, what are your​ beliefs about how we can all be equal?​ Impala responds, "We are all equal! There are initially different possibilities for people. But I am convinced that if you work hard and strive for your goal, everything will work out. We all have talents. You need to be able to reveal them."

Impala's routine of staying active in the Gym has made fitness another outlet for Impala to remain not only consistent but in shape and mentally at peace.

The Russian native producer has reached across different parts of the world. She started in Miami and worked her way to Los Angeles, where she grew her network and brand as a producer.

Maintaining consistency in your personal life must be hard to stay creative with your brand, what would you say to somebody experiencing this same issue?

Impala excitedly says, “Do not give up! I would tell em, everyone has problems. You just need to stick to the intended path in your career.”

It is good to take the positive chance you may be afraid of taking. Go after whatever you want in this life with a consistent mindset. A positive change may be a new job opportunity, a way of thinking, or a healthier diet. The positive change may even be a fear you have yet to conquer.

However, that positive change may be the one you need to take to change your entire life. A great thing to do is think of the solution and focus only on how to turn the problem into an opportunity to take up new spaces and mindsets.

Impala How have you overcome a trial and tribulation by using creativity and optimism?​

"Business is constant stress! Working at a high level takes strength and emotion instead! We try our best to make the highest quality product! It takes strength and constant inspiration! Find inspiration in the reboot! in good music! in delicious food!"

When asked what is the importance of finding one's inspiration when it does not always present itself and most have to do the work to seek it out. Is there anything you could have done differently, earlier, or better while building your brand? Impala responds, "I spent more time studying marketing and advertising! I am interested in the sphere of interaction between business and people!"

It's interesting to think that Impala feels as if she needed more time in marketing and advertising because of how well she exemplifies on her social media platforms and beat store Www.Impalabeats.com.

It's great for the younger generation to understand that everyone is equal because we all have our own emotions. We all have creativity and a chance to be optimistic about situations we may encounter. How do you feel creativity and optimism are essential to promote to our generation?​

Our young generation needs creativity and optimism! After all, creativity is a conductor through which information flows and emotions. We love music for emotions and those moments that it gives us. We visualize, dream, and soar to the music. Staying organized and consistent no matter how fast you move will always feel like a flow. Taking a routine profound has been something that Impala has focused on with Gym and producing beats.


Edited By: Tiffany Spriggs


Drae the Barber has established himself as a top notch Barber with his persistence of professionalism, class and authenticity. World Class Fader is the barbershop Drae currently works out of, located in Sacramento, California. Taking a liking to his abstract hair cuts, it’s been no coincidence why his brand is growing so rapidly. Coining himself

King Lewi” as a brand after spending time being incarcerated, Drae’s natural energy has acted as a source of wisdom to others around him.

Drae’s spirit has the faith of Jesus showcased through his ministry for the past 3 years at Pentecost Fellowship Church. Along with 30 years of attending the congregation, Drae speaks highly of his Pastor

Tamara Bennett and her husband and Elder of the congregation Quentin Bennett.


Recently a 16 year old young man named Camran Tucker was suspended from high school for a day for cutting hair in the barbershop.

Drae’s response in regards to the matter was straight forward, “Why would he be suspended! What is the expectation of your kids? When teaching everything you're teaching them, why suspend a kid for doing what you're teaching him!”

Now we all know overcoming trials and tribulations can be difficult. However, being creative and optimistic, Drae found a way to get out of a situation with his recent 9-5 job. After the struggle of being concerned with the structure his 9-5 job not serving his true purpose. Drae knew there was something better out there for him, something that would make him happy. He did what was necessary for him to remove himself, from any doubt or failures and take a chance to remove himself and head in the direction of where he truly wanted to be. Drae gathered the money he needed to put towards the school education he needed in order to excel to where he is today.

Asking a question a lot of people are afraid to answer, we asked Drae, would he be opposed to eliminating private prisons? Drae answered, “I think it’s unfair for someone who has committed a crime and you judge them publicly, and then you send them to a private prison? To me, private systems separate themselves from the judicial system.”


Drae is pretty straight forward but still very humble. That power at any age is extremely valuable. It’s extremely important we teach our youth the power of respecting space, the power of creativity and optimism. Understanding that each and everyone of us holds the power to get through anything in our unique way.

That makes us equal, Drae added to that and said

“Our future is in our youth. Based off how they approach life, is what our future is gonna look like.

Anticipation and evolution is in the form of creativity and optimism. New ways of cutting hair, new ways of driving, etc.”

Overall equality seems to fall short across a lot of categories within America’s system. However, speaking of it in terms of the Judicial system, as a convicted felon you can no longer hold the right to bare arms, to protect your family from a burglar and possibly save his or her life in the case of immediate danger. Drae made some interesting statements from

His point of view.

“I can’t protect myself. I can’t survive. You put me back out into a world that challenges that so therefore I should be able to be equipped with that. Now, yeah I understand there’s a potential I’ve shown you a trace of me being a criminal. I can understand that now you have a reason to think I’m going to commit something. However you gotta give me that opportunity to prove that right or wrong if you’re going to release me back into the community/society, give me society access.”


With all the traumatic measures that have been inflicted on our communities. Understanding the necessities of life and the importance of that is at an all time high. Understanding financial literacy and health education starts in our youth. Therefore, pinpointing the younger generations to learn and understand the way the system works is tremendously important. How can we strengthen the curriculum of schools with more life awareness skills and strategies?

Drae: “I think religion, I think that’s important. I think so because it helps you get different perspectives.”

Do you think there is a form of education that could be delegated to police officers as a refreshments in education courses. In which we could program different forms of approach by police officers to the community on how equality, creativity and optimism may be able to help better their decision making they are forced to make in the field?

Drae: “I think it’s in everything else, so if cops got routine tutorial videos and classes that would be a quick efficient way to make sure that our officers have more understanding of what today’s situations are that we are all facing. Help them understand what your community is dealing with. Then it would eliminate a lot of decors “guessing” a officer may have to deal with in the field.

It won’t be as much second-guessing going on if you are already in an understanding Environment you are suppose to keep safe.”

To anyone out there carrying their own cross and the communities constantly being faced with multiple hurdles, it is not easy being creative and staying optimistic during tough times.

Drae can relate in regards of his rebuttal.

“Today has so much demand for creativity. Today you got so much creativity coming from different angles. It’s an every day challenge to brand or rebrand yourself.”


The smartest thing you can do is never give up. There will be hurdles, there will be times that the universe seems to be working against you. It’s on YOU to use your creative ideas to further your mind set and then body! It’s on YOU to be optimistic about your situation and find the positives through and with solutions.


Dj LA has an unlimited love for humanity which makes her such a special individual. She is not only respected as a well rounded DJ, but as a woman in general. This has allowed her to gain a wide variety of gigs as a Dj.

We asked her: Why do you feel creativity and optimism is important to promote to our generation?

I think that optimism and creativity is all we have in this world. There is an endless onslaught of headlines that are supposed to grab our attention, however I think that all of that is just distracting us from the real task at hand. That task is to unify each other through creativity, through love, and through common ground. Creativity and optimism are the building blocks of imagination so I believe that they are as important to us as the air we breathe.

Nowadays, people need to understand the essence of equality, the understanding that we all as humans have many of the same hurdles, trials and tribulations. No one man or woman can say flaws or mistakes have not been made in their life . Just because it is not seen as much on others as it may be to someone who is glorified in status , we all fall under the category of being equal when it comes to certain topics.

Dj LA, have you overcome any trials and tribulations using creativity and optimism? If so, what ?

Like many, I deal with my fair share of depression and also anxiety, especially during the process of creating. I compare myself in a multitude of ways. I think that anyone that is creative, in this line of work especially, deals with their fair share of anxiety...in a way, it means they care, possibly too much. However, that doesn't mean that we are not functional, as well as productive members of society that give back even more than we take and observe. I want to leave the earth a better place than I found it.

Taking some time to understand Dj LA’s point of view in being equal was a bit of a twist . The outcome is still the same when the cup is looked at as half full or half empty.

What are your Beliefs of how we can all be characterized as equal?

Being that all have the trait of being creative and optimistic .

I think that it's almost impossible for us to all be characterized as equal, unless we take away the constraints and elitism that comes with having a lot of money. Also, if we took away everyone’s sight, We might be able to see everyone as equal, but I think that sight alone is a way that we judge people without even knowing them. Someone’s appearance, what they pull up in, what they have on, are what I like to call “the extras”.

Sometimes people are afraid to be honest because of ramifications/consequences. Being honest with yourself instead of catering to what you think others will say gives you a sense of freedom in being creative . Sometimes we can be blocked from our creative side when trying to appease others.

How hard is it to stay creative with your brand and what would you say to somebody experiencing this same issue.

For me it's not hard at all to be creative. I try to block out the noise and I really be strict with myself about what I allow to come into my hemisphere…I mean, in terms of what I take in via social media, the news, text messages, email, phone calls, anything really! I try to strain my intake and not overstimulate my brain with BS. I do not allow negativity or bad talk to come into my sphere, and I really try to do the same with myself. I am actively training myself to not say anything bad about anyone or anything if I'm not willing to help fix it.

The goal with EvenRights is to eliminate negative stereotypes, and promote equality and creativity through events, collaborations, projects and management. If anything is ever taken from any content created from EvenRights, it is to either confirm the subject who’s being written about to have been promoting equality before this blog or will now do so after allowing us to illustrate on whomever we’re being creative on or with.

Will equality be something your brand will promote after this blog/interview and why?

Always, because I would struggle to have the future be a place that I want my children to live in….a time and place I can be proud to say I helped build.

Dj LA , real name Layla this brings us to our next question Taking the time to cater to a primarily adult audience. What can we teach our adult audience to do in order to be examples of equality for our youth?

Just remember that children are like sponges, they take everything in. whatever environment that they are in, they will absorb everything.

There’s so many issues we face when dealing with police brutality. It makes it tough on all the officers who practice being at service more than delegation when dealing with civilians .

Do you think educational tutorials for police officers of how equality, creativity and optimism may be able to help better their decision making they are forced to make in the field.

Of course, like any sector of our government that we pay taxes for, I believe that police definitely have to have a yearly updated curriculum on how they deal with the public. Technology is changing so quickly, as is our perception and intake of technology, and I believe that police officers needs to be held accountable and aware of what they're doing constantly not only is that are right, but it is our duty to make sure that this happens and that they are collectively held accountable for their actions and their inaction

DJ LA took no shame in targeting the ladies when making a point focusing on young women knowing how to protect themselves and their space when asked the question.

How can we strengthen the curriculum of schools with more life-awareness skills and strategies?

Young ladies should understand how to protect themselves and their space both verbally and physically from a very young age. A lot of us young ladies are taught that it is rude to speak up, however I think it is imperative that we make sure that these young ladies know how to speak up properly and protect their space from a young age. That is very important. I also believe that young children from kindergarten on up should learn how to handle money, write checks, my handle bank account, and vest, save, a myriad of these basic Financial knowledge skills

There’s absolutely no doubt when Dj LA speaks about women at a young age. They need to have strong communication skills and protect themselves . Going further into life skills, the babies are where everything starts.


-It starts at home


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